Remember Lenny

How to write Desktop-first responsive emails

rememberlenny — Sun, 06 Mar 2016 23:31:44 +0000

Most web pages are written with the assumption that all the content is loaded, then the CSS determines the priority for styling. In emails, you have to design your CSS/class/markup base on the assumption that you can have some parts of your code NOT run. When it comes to responsive layouts, you have to design […]

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On email newsletters for Big Media

rememberlenny — Sun, 15 Nov 2015 01:17:53 +0000

Publishers are finding that the best way to access millennial audiences is through email. New email newsletters are drawing attention from media execs and celebrities and attracting corporate level ad partnerships. Publications are taking email newsletters promotion seriously, with prominent signup placements on every page. Buzzfeed successfully ramped up email newsletters Buzzfeed reported a 23% […]

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Making sense of email

rememberlenny — Thu, 24 Jul 2014 13:01:54 +0000

I gathered 28 email addresses today. I primarily used reddits /r/nyc to promote my publicart.io account. Looking at the google analytics traffic, I think that was the most effective tool. I also used the @publicartfound account to tweet out. I think this may have gotten some good followers too. I decided to segment the users […]

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